Nike Reuse-A-Shoe

FitSugar — Tue, 06 Mar 2007 04:00:00 PST

I've told you about a great way to donate your kicks to people who can't afford sneakers of their own, but Nike has another great way to get rid of your old sneakers (instead of just tossing them) called Reuse-A-Shoe. Basically, all you do is donate your old sneakers (not just Nikes, they'll take any brand of sneaks) to their designated drop off locations and they will take care of the rest. They turn those old shoes into a recycled product known as Nike Grind. From there, the Nike Grind materials are separated into three categories: outsole rubber, midsole foam and upper fabric. This Nike Grind material is used in production of surfaces like FieldTurf fields that Nike helps donate around the world. For each field, they're talking the amount of rubber from approximately 75,000 pairs of shoes, unused manufacturing material that won’t end up in landfills.

For more information on the program and to find a Reuse-A-Shoe drop off location near you, visit Nike.com.