Dannon Activia's Health Claims False? WTF?!


Updated 01/27/08 2:10 AM · Posted by FitSugar · 75 comments

Dannon Activia's Health Claims False? WTF?!

A newly filed proposed class action suit is accusing Dannon Co Inc of creating a massive false advertising campaign that convinces consumers to pay more for Activia — yogurt containing "probiotic" bacteria — because of the product's health benefits. The lawsuit refers to scientific reports showing, counter to Dannon's advertising, that there is no real or "clinical" evidence that the Read more

The Pros of Probiotics


Updated 02/21/12 11:27 AM · Posted by · 2 comments

Benefits of Probiotics

We are excited to share one of our fave stories from Fitness Magazine here on FitSugar! We often hear that probiotics are important to maintain healthy digestion, but what exactly do they do? Fitness recently learned all about the friendly bacteria from Dr. Melina B. Jampolis, MD, who we met with at an Activia event. We asked her about the digestive system, the role of probiotics in overall Read more