Special K Commercial: Ridiculous or Harmless?

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Special K Commercial: Ridiculous or Harmless?

August 11, 2008

A Special K commercial was recently brought to my attention. Many folks are upset by the woman in the ad contemplating skipping breakfast to lose a few pounds, and she is clearly not overweight. Take a look and you be the judge.

I do agree that skipping breakfast is not the answer to weight loss, but neither is showing a healthy, beautiful woman as the image of someone who needs to lose weight. To me, they have a good message, it just comes across the wrong way in this commercial. What do you think?

30 Comments

MaggieLei 4 years 40 weeks

Special K always has thin women in their commercials. I always have to roll my eyes, but not because they're thin- because that "Special K" breakfast would never fill me up. I'd be looking for a snack in an hour.

ElectroPopTart 4 years 40 weeks

I always HATED this commercial for what like 2 years now??? CUZ she's sooo skinny!

L0neLyHeArT 4 years 40 weeks

I'm not offended at all by the commerical.

tshellyedwards 4 years 40 weeks

I'd have to agree with some of the women here, that honestly, most women who not overweight, or are of "average" weight for their height are looking to lose weight or are tempted to lose weight in unhealthy ways. Since this woman isn't a size 0, I'm not offended by it. Their message to eat breakfast is what counts, and so I think the commercial is fine.

graduatedsqueaks 4 years 40 weeks

I like the fact that they point out that it's better to eat breakfast than skip it. And it deosnt matter if she's overweight or not, it helps to eat the right number of meals.

italianblonde 4 years 40 weeks

Harmless.

italianblonde 4 years 40 weeks

Harmless.

orangek8 4 years 40 weeks

That cinnamon pecan Special K cereal tastes just like Cinnamon Toast Crunch!!

brutalcupcake 4 years 40 weeks

When I first saw the commercial, I thought the same, but I just assumed it was my own jealousy. Interesting how people thought the same.

Frank y Ava 4 years 40 weeks

I don't think she needs to lose wait at all. But whatever it's just a commercial.

Le Luxe 4 years 40 weeks

So stupid. Who cares.

Le Luxe 4 years 40 weeks

So stupid. Who cares.

ktownpolarbear 4 years 40 weeks

i actually went to school with the girl in the commercial, and yeah, she definitely doesn't need to lose any weight. but, it's a commercial, so i didn't think it was a big deal until now. actually, i don't really see why it's a big deal. it's a television ad.

caryatid 4 years 40 weeks

yeah, that's what i thought javsmav!most people would be excited that their bosom was button-busting, i would think...also, the visual of a button-busting is just silly in this case, the clothes were not nearly tight enough for a button to FLY off, regardless of size.

caryatid 4 years 40 weeks

yeah, that's what i thought javsmav! most people would be excited that their bosom was button-busting, i would think... also, the visual of a button-busting is just silly in this case, the clothes were not nearly tight enough for a button to FLY off, regardless of size.

Francoisehardly 4 years 40 weeks

To honest, if I had seen this commercial before seeing that people were making a big deal about it, I wouldn't have thought anything of it. To me it's just another commercial. She's not exactly that thin though that I really think it's something to make a big stink over, not to say that she's big either.

javsmav 4 years 40 weeks

wait, isn't the button popping off from around her chest? she wants to skip breakfast for smaller breasts? I actually think that's pretty funny.

cravinsugar 4 years 40 weeks

Other: Does it really matter? It's a commercial. who cares.

bellacu 4 years 40 weeks

I just saw the remake of this commercial. They now just show the word "skipping" then "breakfast" then show the cereal while using pretty much the same script. I guess enough people didn't like it!

pinky23 4 years 40 weeks

when i saw this commercial on TV, the first thought in my mind was 'why does everyone want to be model-thin?'

Lovely_1 4 years 40 weeks

Ummm I think it' ok...

Lovely_1 4 years 40 weeks

Ummm I think it' ok...

MeggyPoodles 4 years 40 weeks

I do remember seeing this commercial and thinking "uuumm she's not fat anyway??"

Greentea1203 4 years 40 weeks

It's kind of stupid, but then again, I don't want to see a fat person eating the cereal. Special K is nasty anyway.

tlsgirl 4 years 40 weeks

I agree with Sundaygreen - women of all sizes are occasionally saying that they need to lose a few, so the commercial's actually pretty accurate if you think about it that way. When I first saw this on TV, I didn't actually think about the woman's weight at all; the only thing that got through was the "eat breakfast" message.

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30 Comments

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