Whether you're new to snowboarding or have been riding for years, wouldn't you be psyched if you could design your own board? The Series 13 website from Burton allows you to do just that.
First you choose the style and size board you want from 15 of Burton's high-end boards costing between $800 to $1200. Next you select a theme for your board from Burton's themes, such as argyle, flames, safari or camo, or you can design your own theme using your own original artwork or photos. Next you pick your colors for the design for the top of the board, as well as the base (bottom). You can also personalize your board with your name (so no one can walk away with it) or a message.
My design (pictured above) would only set me back about $850. Hey, I guess being in control of design doesn't come cheap. But the concept sure is cool.