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One of my longtime favorite brands, Athleta, is now on ShopStyle. Not only can you create different looks in ShopStyle, which is fun to do with all of Athleta's mix and match swimwear, but you can create sale alerts for specific items or the entire brand. If you have a mental block about finding a new bikini, this new partnership can certainly help get the process started.
Here are some suits I have my eye on and a couple of coverups as well.
Miss Selfridge
Dress for Less
Miss Avant Premiere
I really like Athleta because it also caters to women who are not stick thin. Bathing suit shopping had been so demoralizing until I found this website. It's more expensive but well worth the money.
1I love Athleta too! I get my workout shorts from them. They're the best so far that I've tried.
2Oooh, I just ordered a new swimsuit from them! Actually, two tops to mix and match with a pair of bottoms. I love that their suits appear more supportive than your usual teeny-bopper bikinis. And the C-DD suits intrigue me too, although the current size selection on some of the styles is kind of low, probably due to transitioning over to Gap.
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